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Joe Allam

MASTER TONES — Lightroom Presets and Profiles

Regular price £45.00 GBP
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Compare: Adobe Standard vs MASTER TONES base profile

BRAND NEW for 2026
Use code TONES for 20% OFF launch price
Until March 1st, 2026


44x Lightroom Presets and Image Profiles
Inspired by life in Japan, compatible with scenes from around the world; these Adobe Lightroom presets offer a professional base to edit your images of any genre, for a unique and eye-catching style.

Using the custom-made MASTER TONES image profile, rather than Adobe's standard profiles or camera-matching profiles, you can achieve far more versatile dynamic range and richer stylisation to your images, with impeccable highlight and skin-tone protection.

With all-new styles to match a whole variety of scenes, such as urban, nature, night, snow, social environments and more, these presets offer a professional base to edit your images.

Built for efficiency and dynamic range
Initially created to match the speed of in-camera Fujifilm film simulation recipes and minimise post-processing time, the MASTER TONES custom profile has vastly revolutionised and sped up my editing process. With continuous testing over the last few years, they're now finally available to you too — Enjoy!

All sample images are one-click examples of various presets applied to raw images.

Compatibility

These presets will work exceptionally well across all camera manufacturers, including Fujifilm, Canon, Nikon, Sony and more.

How to use

Simply follow the included instruction PDF to load the presets into Lightroom. With your selected image in the develop mode, click the chosen preset from the presets panel, to apply a unique look.

For best results, due to every image being unique, correct white balance first, then apply these presets and further tweak exposure settings as necessary. These presets should be used for tonality and colour variations primarily, with minor adjustments to take your photos even further!

These presets will still work with JPG photos, although RAW images are recommended, for even greater control.

What's included

Each of the Lightroom Presets are in .XMP file formats, for use in Adobe Lightroom, Lightroom Classic and Lightroom mobile.

Instructions and a style showcase booklet are also included.

Lightroom mobile support

These presets are provided in .XMP format and can synchronised from Lightroom desktop for use on Lightroom mobile.

Android users can also install presets and profiles directly to Lightroom mobile.

iOS users are currently unable to import Profiles directly in-app. Therefore, MASTER TONES is currently only available on Lightroom mobile for iOS if first synchronised from Adobe Lightroom on desktop (note: regular Lightroom, not Lightroom Classic)

MASTER TONES Profile

Included within these Lightroom Presets is the MASTER TONES Lightroom Profile.

Used in replacement of the standard Adobe Colour profiles or camera-matching profiles such as Classic Chrome, these custom image profiles provide a greater dynamic range and richer colour base.

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